The purpose of the research is to investigate the concept of strategic management in health institutions comprehensively. The study explores how different researchers concept-tualize strategic management in this context, focusing on concepts such as external environment, future orientation, strategic management as a process, and core capabilities of health institutions.

The methodology of the research – involves an intensive review of literature to assess the concept of strategy from the perspective of health institutions. The discussion is enriched by examining Henry Mintzberg’s and Miles and Snow’s approaches to strategic management.

The results of the research – indicate that the success of health institutions is not random but the result of well-designed and implemented strategies. The study finds that strategic management in health institutions encompasses various aspects, including planning, maneu­vering, behavioral patterns, vision, and environmental positioning.

The practical importance of the research – lies in its contribution to understanding how health institutions can use strategic management to gain a competitive advantage and respond effectively to their dynamic and changing environment.

The originality and scientific novelty of the research – stem from its comprehensive analysis of strategic management in health institutions, highlighting the importance of core capabilities and the impact of environmental conditions on strategy choice.

Keywords: strategic management, health institutions, external environment, planning,  society’s health needs.

https://doi.org/10.59610/bbu1.2024.1.12