The purpose of the research - is to investigate the problems encountered in improving the methods of production and sale of agricultural products in the Republic of Azerbaijan, identify obstacles and propose strategic solutions.

The methodology of the research - mixed methods including interviews, surveys, and data analysis are used to gain a comprehensive understanding of the current state of agricultural production and marketing.

The practical importance of the research - it provides valuable insights for policymakers, farmers and stakeholders to overcome challenges, improve efficiency and support sustainable development in the agricultural sector of Azerbaijan.

The results of the research - the study expects to demonstrate significant increases in crop yields and resource efficiency with the introduction of precision farming technologies.

The originality and scientific novelty of the  research - this study contributes to the field by providing specific insights into the practical applications of precision farming technologies in a context where resource optimization is important, specifically targeting smallholder farms. The innovative use of GPS-guided tractors and sensors in the smallholder context adds a new dimension to precision agriculture research, addressing scalability and resource constraints for wider application.

Keywords: agricultural production, sales channels, problems, Azerbaijan, sustainability, solutions.

https://doi.org/10.59610/bbu4.2023.4.10